media

Demand, engineered.

Performance media run in-house: search, social, video and the pages behind them, measured on clients signed.

Work with usWhat we do

Low tideWhen the water pulls back, you see what was there all along.

Low tide, Leucadia−0.4 ft
3Channels, one team
<5mLead to first call
100%Exclusive leads, never resold
WeeklyCost per client reported

Services

Everything between the ad and the client.

One team owns the whole path, so nothing gets lost between the click, the call and the contract.

See all services

Search

Google and Microsoft campaigns built on buying intent.

  • Keyword research by intent stage
  • Ad copy written for your compliance rules
  • Bids tied to signed clients, not clicks

Social

Meta, TikTok and YouTube video that reaches people before they search.

  • Short video made for each audience
  • Retargeting for anyone who started and stopped
  • Creative refreshed every two weeks

Funnels

Landing pages, quizzes and forms we build, host and test ourselves.

  • Qualifying questions that match your intake
  • Pages live in days, not months
  • A/B tests on every page

Calls

Tracked numbers, routing and recordings for every phone lead.

  • One number per channel
  • Routing by hours, state or team
  • Call outcomes fed back to ad platforms

Reporting

One live view from spend to signed client.

  • Weekly cost per client by channel
  • CRM connected from day one
  • Plain-English notes on what changed

Approach

Every campaign follows the tide.

Week 1Map

We study your best clients: what they searched, where they came from, what made them sign.

Weeks 2 to 3Build

Campaigns, pages, call tracking and CRM connections go live together.

Week 4 onProve

Weekly cost per signed client by channel. Budget moves to what is working.

Who we work with

Where one client is worth a lot.

Financial servicesDebt, lending, insurance
Tax and accountingResolution, prep, advisory
Professional servicesLegal, consulting
Trades and homeContractors, field services
B2B softwareSaaS, platforms

Reporting

The number that matters, every Monday.

Spend, leads, consults and signed clients by channel. Results go back to Google and Meta, so they find more people like your best clients.

How reporting works
Weekly reportSample data
Spend$24,300
Qualified leads312
Consults booked96
Clients signed31
Search$612
Social video$804
Calls$498

Cost per signed client by channel. Lower is better.

Why Lotide

Built differently from a lead vendor.

Exclusive, always

Every lead we generate goes to one business. We never resell or share it.

In-house, end to end

Strategy, creative, pages and reporting under one roof. No hand-offs.

Built for regulated work

Ad copy and pages written to platform rules and your compliance review.

Speed to lead

Leads reach your team in seconds, with the context they need to call.

FAQ

Questions we hear first.

What does it cost?

A monthly management fee plus your ad spend, quoted after a short discovery call. No long contracts.

Who owns the ad accounts?

You do. We work inside accounts in your name, so the data stays yours.

How fast will we see leads?

Most campaigns produce their first leads within the first week, then improve as the platforms learn.

Do you sell leads to other companies?

No. Every lead from your campaigns is yours alone.

Let's talk numbers.

Tell us what a great client looks like. We'll reply within one business day.